One email sales tactic may work splendidly to grab the attention of recipient but is nearly guaranteed to backfire spectacularly in the end.
Consumer Marketing Articles
Get a continual feed of the latest consumer marketing articles from the Success @ Creative PR blog.
Shakespeare is considered the greatest English-speaking writer in history, but he could also be considered a master marketer were he alive today.
Flyover America combines an IMAX-type of immersive movie theater and the thrill of an amusement park ride while adding sensation to the immersive storytelling trend, specifically the sensation of motion and the sense of smell.
The Infinite Dial report provides highlights trends in how people consume audio content generally and sheds light on what it means for podcasting specifically.
The vast majority of this year’s ‘creative’ efforts were either boring or ridiculous without any entertainment value. Long regarded as the premiere showcase for creativity, advertisers decided to play it safe or tried too hard to be clever with uninspiring results.
Having burglars break into your restaurant and make off with your cash registers can set a business back in many ways.
Topsy social search is a wonderful tool that allows you to perform keyword searches for content shared on Twitter.
This infographic from History.com illustrates Halloween by the numbers. 50% of Americans decorate their yards for Halloween, for instance.
SumoRank is a cool new tool that will give you insights into how a specific company or brand is using its Facebook page.
The marketing for Straight Outta Compton provides a perfect case study in understanding online behavior and harnessing that behavior to build awareness.