Seasonal marketing efforts always have their hits and misses on social media. But since Valentine’s Day is a holiday devoted to love, we’ll forego the hating today and give you only positive examples of brands that scored with clever tweets.
Glenn Karwoski reviews six Super Bowl LII commercials that succeeded and four that fell flat, amongst them: It’s A Tide Ad; Doritos Blaze vs Mountain Dew Ice; The Bud Knight; and the NFL’s Touchdown Celebrations To Come.
Brainstorms are a great way to find new ideas, but they can go awry if not planned well. Here are tips to win every brainstorm you plan.
Every year, Karwoski & Courage devotes one week to participate in activities to refresh our creative juices, get us thinking differently, and keep us sharp. We call it Creativity Week.
Creative Commons isn’t so much a tool as it is a copyright framework for the sharing economy.
5 essential things communications directors need to know about graphic design.
Walmart found an innovative and creative way to advertise its stores by placing itself in the center of entertaining stories.
Renowned professional photographer Jack Hollingsworth has produced a series of iPhone photography tutorials for the Adorama YouTube channel during which he gives tips, provides advice, and explains photography concepts that will help you get the most out of your smartphone photos.
Bob Dylan has been a major influence on generations of musicians. The videos of these top cover songs will give you a taste of the extent of his influence.
A clear case of innovation run amok and testimony to the fact that just because something is different, it doesn’t necessarily mean it’s a good idea.