Followerwonk is both a fantastic Twitter analytics tool and an influencer discovery tool, the full version of which is included in a Moz Pro subscription.
Followerwonk will tell you any number of things about any Twitter account, including:
- The geographic location of its followers,
- The most active hours of the day for an account and its followers,
- The keywords used in the bios of its followers,
- The places used in the location field of its followers’ accounts,
- Social Authority scores.
You can also use Followerwonk for a little bit of account management. You can sort and filter your followers by reciprocal followers, by accounts that follow you but you don’t follow back, and by accounts you follow that don’t follow you back.
Twitter Influence Discovery
The absolute best aspect of Followerwonk, though, is the bio search engine. You can do keyword searches on Twitter profiles or just bios and get a list of Twitter accounts that match your criteria. You can then download a spreadsheet of those accounts to analyze to your heart’s content.
Unfortunately, Moz recently announced it would be looking to sell Followerwonk, so its future is in limbo as of now. Still, great tool.
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