Like two sides to a coin, public relations agencies and business-to-business companies (B2B) are both focused on managing projects but each has an important role and distinct vantage point in helping to achieve business goals.
Public Relations Articles
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9 key things that B2B companies should keep in mind to get the most out of their PR team. Make working with an agency a wonderful thing for both your company and its reputation.
10 William Shakespeare quotes that can help boost your confidence and even direct your PR career path.
Four tips from a former television anchor about how to give an interview on camera.
Cultural and lingual diversity brings zest and excitement to our lives. They can also cause difficulties when determining what content and copy will work in other parts of the world. Language and cultural differences must be considered when creating ads, social media content, press releases, and other promotional assets.
Are minimum billable hours keeping you at work well after the cleaning crew arrives? Have you worn the same outfit three days in a row, or keep a pillow under your desk? If so, you may be in need of change.
Here are seven common myths about the media perpetuated by movies and TV shows.
As a resource to our readers, our clients, and to our profession, we thought we’d share these public relations newsletters. They are resources we’ve found to be valuable; we thought you’d like them, too.
Buzzwords are annoying, but they can cause real problems if used without direction. Here’s how to make sure you’re giving and getting enough clarity.
On the very eve of 2016, we looked back to see which were the most popular posts for the Success @ Creative PR blog, according to pageviews.