A study by Vibrant Media surveyed consumers attitudes toward online content, revealing some seemingly contradictory findings.
Social Selling is a misnomer because the emphasis is not on selling but on building trust through social media and ultimately the relationships that will lead to sales.
Marketing to Millennials is a tricky business: Here are 7 essential things you need to know about Millennial consumers.
12 facts about video marketing showing the trends point toward more use of video.
Baby Boomers’ online behavior defies stereotypes in many ways, as this infographic and 5 charts illustrate.
Karwoski & Courage VP of Online Marketing discusses five ways in which B2B marketers struggle with content marketing as well as some ways they can improve.