Glenn Karwoski reviews six Super Bowl LII commercials that succeeded and four that fell flat, amongst them: It’s A Tide Ad; Doritos Blaze vs Mountain Dew Ice; The Bud Knight; and the NFL’s Touchdown Celebrations To Come.
This infographic from the US Census Bureau illustrates just how awesome the Minneapolis/Saint Paul metropolitan area is when it comes to beer.
Minnesota will be on a global stage when it hosts Super Bowl LII in February and some brands will no doubt try their hand at ambush marketing. Here are 3 examples from Super Bowls’ past and 2 ideas for Super Bowl LII.
Here are 10 things only comm majors will understand. Regardless of how we got here, all comm majors will relate to the journey through this challenging and rewarding degree.
The vast majority of this year’s ‘creative’ efforts were either boring or ridiculous without any entertainment value. Long regarded as the premiere showcase for creativity, advertisers decided to play it safe or tried too hard to be clever with uninspiring results.
3 Super Bowl ads tried to be innovative yet missed the mark while two worked.