Minnesota will be on a global stage when it hosts Super Bowl LII in February and some brands will no doubt try their hand at ambush marketing. Here are 3 examples from Super Bowls’ past and 2 ideas for Super Bowl LII.
The latest video posts from the Success @ Creative PR blog.
Long-form, on-demand video accounted for 61% of all online video traffic last year, according to Cisco and is expected to account for 82% of all Internet traffic by 2021. Everyone is jumping into the original TV programming game, with Facebook Watch being the latest example.
Someday video production may be a required skill to graduate college. Until then, here are five video tips for communications professionals.
Here are 12 tactics to help you take control of how you look in Google search results. David Erickson, Karwoski & Courage’s VP of Online Marketing, is interviewed on WCCO TV about managing your reputation online.
Twitter has the second-largest audience of the social networks, with 317 million active monthly users.
Creative Commons isn’t so much a tool as it is a copyright framework for the sharing economy.
4 B2B cause marketing tactics companies use as a way to make a difference in their communities and support those who need it most.
Walmart found an innovative and creative way to advertise its stores by placing itself in the center of entertaining stories.
The Atlantic magazine is celebrating its 160th birthday this year and the publication has come up with a very clever way to drive home the point that they’ve been around for, like, ever.
Email marketing service MailChimp now allows customers to create and run Facebook advertisements right within MailChimp itself.