Art of the Apology
These days, an organization has a short time to react when something goes wrong. People hold organizations to a high standard and when a situation arises that puts an organization in a bad light, it can blow up in a matter of minutes on social media.
To avoid continuous backlash, it is essential for organizations to know when and how to apologize. The panel shared great advice for any organization that needs to apologize for something: Do it once and do it right.