Expectations of consumers have dramatically changed over the years. Consumers now expect brands to take a stand on social and political issues. Research conducted by Edelman shows two-thirds of consumers now buy a product or boycott a brand based solely on its position on issues. If that sounds like a shocking percentage, take a moment […]
Professional Development Articles
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There has been much written about how to capture the attention of conference and trade show attendees using social media, but I’ve never seen this aspect of the topic covered before, so I thought I’d share how I live-tweeted my own presentation.
7 essential tips to make the most out of being new in the office and become a valuable member to your new team.
Someday video production may be a required skill to graduate college. Until then, here are five video tips for communications professionals.
An open letter to team leaders. Here are five crucial things that the best leaders give to their teams to inspire great work from them.
Being a young professional can be tough enough as it is, but being the youngest in the office comes with its own set of challenges.
According to the Bureau of Labor Statistics, 24 percent of employed people reported doing some or all of their work at home or from a remote location other than their company’s main office.
Four tips from a former television anchor about how to give an interview on camera.
Follow these easy and straightforward tips to improve overall office morale and become everyone’s favorite coworker.
Are minimum billable hours keeping you at work well after the cleaning crew arrives? Have you worn the same outfit three days in a row, or keep a pillow under your desk? If so, you may be in need of change.